Online Shopping Benefits Biggest Web Merchants Most | Peter Kafka | MediaMemo | AllThingsD

Online Shopping Benefits Biggest Web Merchants Most | Peter Kafka | MediaMemo | AllThingsD

The Web democratise content, but sadly without ways of bridging 'trust & confidence' means invariably, most still do NOT transact online, but even if they do, they skewed towards those with best price and services (which most likely will get best perceived offers from the big/consolidated brands) It is sadly at present unlike YouTube democratising content.. it does not bode well for retailers.. as despite the great 'market place' of likes of eBay.. it is still 'buyers beware'.. but one would trust the local market more vs. market in Istanbu.. but eBay is still mostly black art for most of the mass market (we are not talking about internet 'penetration' here).. the pervasive retail environment is still sadly a LONG way away.. @GarethWong