Wednesday, 21 January 2009
Hold the Presses: The Story on China's Media Sector Is Still Evolving - Knowledge@Wharton
key points of the article, which I would like to double highlight:
1.) Its definitely very important for companies to 'play' in China, they need to be well connected, successful, and most importantly under the radar.
in fact, if you know/found companies that seem to be very successful, you should find out the 'real story'..
2.) yes, there is a convergence going on.. yes, media in China is under pressure, just like western world, but however, the demographics, GDP, local preferences are ALL DIFFERENT.. so, not the same yardstick can be used!